Thoughtful product design can lead to successful new product development and a healthy manufacturing business. But the bitter fact is that only 30% of products […] Read More
Since its inception, industrial design and the tools of industrial designers have changed a lot. The role of industrial designers has also shifted and enhanced […] Read More
Whether you are a budding entrepreneur or global player, when ideating a new product, it always becomes tough from having the idea to launching the […] Read More
Bill Ferris AC, Chair of the Innovation and Science Australia board, presented the 2018 Francis Gurry Lecture on the topic Intellectual Property and the Business […] Read More
Industrial design and ergonomics go hand in hand. When we talk about industrial design and its effectiveness, user-friendliness comes to mind. Why? Because mere designing […] Read More